Experience
who you are
without
boundaries!
Thought leadership, identity guidance, and resources for gender and identity exploration grounded in science and lived experience.
Your journey of identity isn't just about discovering who you are—it's about embracing your authentic self with confidence and clarity. At The Purplepaw Clan, we combine rigorous scientific understanding with compassionate personal experience to provide guidance, resources, and support for individuals exploring gender and identity.
Founded by Amethysta Herrick, Ph.D. (Ami), The Purplepaw Clan creates a space where science meets storytelling, where research reinforces personal narratives, and where every human can find resources to explore who they truly are.
About the Purplepaw Clan
The landscape of gender and identity resources is often polarized between clinical detachment and unsupported personal opinion. We bridge this gap by offering:
Research-Backed Insight
As a Ph.D. chemist turned gender theorist and identity specialist, Dr. Ami brings analytical precision to complex identity questions.
Lived Experience
Having transitioned gender herself in 2022, Ami understands firsthand the cognitive and emotional journey of gender transition.
Practical Guidance
Our approach focuses on tangible steps and real-world strategies, not just theory.
Inclusive Perspective
We welcome all individuals seeking to understand themselves better, regardless of where they are in their journey.
Our Offerings
One-on-One Identity Guidance
Personalized guidance for exploring identity, planning gender transition, or seeking support through your journey.
Thought Leadership Content
Research-backed articles, videos, and resources that explore the science and experience of gender and identity.
Speaking and Consulting
Expert presentations and training for organizations seeking to better understand and support gender diversity.
Podcast Guest & Hostess
Authentic connection with guests and hosts—be a guest on Ami's podcast, or ask Ami to guest on your podcast.
Take the Next Step in your Journey
Whether you're questioning your gender or identity, supporting someone who is, or seeking to deepen your understanding of these important topics, The Purplepaw Clan offers resources tailored to your needs.
Meet
Amethysta Herrick, Ph.D.
“My sense of belonging shifted in the most profound way in 2022, when I transitioned gender to align the person I always knew on the inside with my external presentation. In doing so, I experienced unimaginable cognitive changes, including truly feeling emotions for the first time in my life.”
With a Ph.D. in Analytical Chemistry and a personal journey of gender transition, Ami brings a unique perspective to gender and identity education and guidance. She creates content that is both intellectually rigorous and emotionally resonant, helping others navigate their own paths with greater confidence.
Kind Words from Clients
“I had the pleasure of working closely with Amethysta Herrick and her passion for systems thinking and long-term vision left a lasting impression on me. One of the most exceptional qualities Amethysta possesses is her ability to approach challenges with a holistic perspective, allowing her to quickly identify patterns and navigate complex situations with clarity and foresight. She approaches her work with a genuine concern for the well-being of those around her, creating a positive and collaborative atmosphere. Amethysta was a joy to work with and her thought leadership and influence positively impact those fortunate enough to collaborate with her.”
Wade Pinder
Houston Ecosystem Wayseeker
“Amethysta's workshop, 'Sex and Gender: The Science and Philosophy,' offered an enlightening exploration of gender theory. Making learning enjoyable and accessible across various ages, she adeptly clarified complex concepts and fostered a safe space for diverse perspectives. Amethysta, a proven thought leader, is an invaluable resource to the Trans Mentor Project community, and I am incredibly grateful to her contributions to our program.”
Carter Roberts, Ph.D.
Program Director, Trans Mentor Project
“I had the pleasure of hosting Amethysta Herrick on my podcast, UnhousedUSA: Conversations for the Future, and I can confidently say she is a fantastic podcaster! Amethysta brought a wealth of knowledge and insight to our discussion on the intersection of identity and housing vulnerability. Her ability to connect with listeners is truly remarkable; she articulates complex ideas with clarity and empathy, making them accessible to everyone.”
Dr. Beth Fisher
Hostess of the UnhousedUSA Podcast